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Computer Technology

Does tablet ownership an ebook reader make?

This may come as a surprise, so hold on tight…

Amazon FireWhen people buy tablets they don’t necessarily use them to read. Simba Information, a marketing intelligence company, reports that half of iPad owners and 25 percent of Kindle Fire owners didn’t read a single e-book last year. “E-books sound really cool if you’re a publisher in a room with smart tech people,” Michael Norris, a senior analyst at Simba Information says. “Everyone just assumed that when people had tablets, they’ll become readers. That’s nonsense.”

 

About Gary Reiner

thinking, reading, and writing about whatever's going on in the world...

Discussion

2 thoughts on “Does tablet ownership an ebook reader make?

  1. You’re right because I just got mine, I did little to no read for a while.

    Like

    Posted by writeshianwrite | December 18, 2013, 7:36 pm

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